The Exact Lovable System He Uses to Make $250K/Month (Full Guide)

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A 22-year-old non-technical founder built a $250,000/month agency using Lovable and AI app builders. In this episode, we break down exactly how he gets clients, prices MVPs, and runs the agency without writing code. If you want to make real money with Lovable, this is the blueprint.

Work with his Agency: https://www.creme.digital/
Connect with Jacob: https://x.com/Jacobsklug

00:00 – How a non-technical founder built a $250K/month Lovable agency
00:44 – Jacob’s background and why he never learned to code
01:45 – Using no-code before AI and why Bubble wasn’t enough
03:48 – The moment Lovable changed everything
05:52 – Why most people fail with AI app builders
07:10 – The exact type of apps clients pay him to build
09:21 – What an “MVP” really means and why this model works
10:41 – Pricing breakdown: what clients actually pay
12:43 – How he gets high-quality clients without cold outreach
13:49 – The 3 pillars behind a $250K/month agency
16:13 – How he became “the Lovable guy” and owned the niche
22:36 – The real go-to-market system: partnerships, ads, webinars
32:25 – How the agency runs without him building the apps
40:07 – How builders can make money without a personal brand
43:13 – Where the next Lovable-style opportunity will come from
47:44 – Final advice for making money with AI in 2026